The mission of Zone Protects and Zone Defense is to help and protect people

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Zone Protects was born out of a mission to help and protect people. When the founder, Brian Baer, saw his friend’s family dog digging and wreaking havoc in their flowerbeds, he set out to help. Brian worked to create a safe, effective and all-natural animal repellent and that is how Zone No Holes! began.

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Years later, the mission evolved to helping those suffering from insect-borne diseases. Brian had to create a formulation that 1) worked better, 2) was safer and 3) was pleasant to use. Existing offerings such as DEET and all-natural ingredients did not satisfy his three criteria.

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With the discovery of Picaridin, Brian knew he had found the solution and Zone Insect Repellents was added to the family.


Picaridin is a safe, healthy, non-greasy, odorless and highly effective replacement to DEET and the all-natural ingredient products that just don’t work. Picaridin is EPA registered, CDC endorsed and proven worldwide for 12-hour protection against mosquitoes, ticks, flies, fleas, gnats and no-seeums. Picaridin is a synthetic chemical that is safe for all and does not damage clothing or gear.

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Soon after, we partnered with Realtree to help protect the hunters and fishermen with INvisible Hunter and Tightline products.

In addition to the original digging dog repellent, No Holes!, Zone Protects also offers snake/reptile, deer/rabbit/animal repellents as well as new armadillo and mole/gopher repellent products.

Expanding our mission to help people, the Zone Protects line of sanitizes and disinfectants was developed in 2020 to respond to the growing need of protective products at the onset of the global COVID-19 pandemic. Today, Zone Protects offers highly effective hand sanitizers as well as safe and effective surface cleansing disinfectants. All FDA registered and USP grade ethanol (ethyl alcohol) based.